Beyond Copenhagen

Project:

Client: Wonderful Copenhagen

In 2021, we were approached by VisitCopenhagen, who needed to sharpen their content and messaging meant to inspire visitors to explore beyond the city limits.

“Beyond Copenhagen” is our take on showcasing places, people and stories that go beyond Denmark’s capital, not merely in a geographical sense, but which also offer something very different from life in the city.

We developed the concept, and spent more than three months researching photographing, interviewing, and producing portrait-based content with interesting people living and working in Copenhagen’s hinterlands - in a variety of unique settings with a completely different flavour from the city itself.

Beyond Copenhagen is a magazine format with longer, in-depth stories that dare to demand time and immersion from its audience, striking a different note than the more “snackable” content already found in abundance across many platforms.